About Us

Toban Dyck

Principal

Toban Dyck is a trusted and respected voice in agriculture with more than two decades of experience as a communicator. As a farmer, he knows firsthand the needs of the agricultural industry and how to exceed them.

Toban is the fifth generation to run his family farm. He is an award-winning writer and a national agricultural columnist with additional experience writing outside the sector. He has many years of experience working with provincial and national farm groups to effectively communicate their value, extend their research to farmers, and better engage with industry, lawmakers and the public. He is passionate about what he does.

Ryan Santschi

Director

Ryan Santschi is a brand and marketing strategist, who continually evolves with our changing digital world. Ryan owns and runs Interplay Design, a design and development company that specializes in creating digital solutions that grow audiences and increase engagement. He provides diverse digital solutions from app development, high performance websites, design, and multi-platform digital ad strategies. He loves working with brands that have hard-to-reach audiences to bring ongoing, measurable success.

Ashley Robinson

Senior Project Manager

Ashley Robinson was raised on a mixed cattle and grain farm in southwestern Manitoba. She attended the University of Regina where she studied journalism. Following university, Ashley has spent the better part of the past decade writing about agriculture in publications across Canada and internationally. Ashley’s agriculture writing has covered topics from rural issues to commodity markets. She previously worked as editor of Spud Smart and the Alberta Seed Guide where she won multiple awards for her writing. Ashley is passionate about helping people share their stories and understand the intricacies of agriculture.