Thought Leadership
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Advice to Design Grads
Michelle Houlden is the owner and creative director of Maverick Studios, a Saskatoon-based branding and design company that partners with Burr Forest Group to provide expert design and strategic marketing services to its clients. Visit her at maverick-studios.ca. Dear Vanessa, Thank you for your recent email. You asked to meet with me to discuss potential…
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Forest for the Trees: Thought Leadership at BFG
Linking a long-dead Austrian philosopher to the agriculture industry was a thought I had the other day. Instead of letting it go, I wrote it out to see if the connection I was making had any legs. My editor/wife claimed it did. The piece on Wittgenstein, along with a much more substantial piece written by…
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Wittgenstein and the Language of Agriculture
I got into golf in my late 30s. In my university days, golfers and golf courses represented exclusivity and excess. While I’m still cognizant of these traits, I am certainly not in a position to throw stones and many golfers and golf courses have since proven me wrong. Four years ago, I took a few…
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How Could Agri-environmental Policies Evolve?
What will future Canadian agri-environmental policies look like? The answer to this question depends, of course, on who you ask. There are many models on which future Canadian policy could be based. I’ve encountered a number of them in recent months, through conversations and travels as a Canadian Nuffield Scholar. Some focus on carbon emissions…
Featured Case Studies
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Burr Forest Group’s Effective Extension Training Program
Read this case study: Burr Forest Group’s Effective Extension Training ProgramIntroduction In 2025, after years of development and many conversations, Burr Forest Group (BFG) launched its Effective Extension training program. This unique and tailored program took shape from the many consultations we had with agriculture commodity associations and other farm groups from across Western Canada. It was built to address the widening and increasingly felt…
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Making Research Accessible: Cluster Knowledge Translation & Transfer
Read this case study: Making Research Accessible: Cluster Knowledge Translation & TransferIntroduction In 2023, the Fruit and Vegetable Growers of Canada (FVGC) received federal funding for the fourth Canadian AgriScience Cluster for Horticulture from 2023 to 2028. As part of the Cluster initiative, FVGC was responsible for conducting Knowledge Translation and Transfer (known in the industry as KTT) activities over the five-year period to keep stakeholders,…
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Summarizing Technical Presentations: Research Conference Report
Read this case study: Summarizing Technical Presentations: Research Conference ReportCase Study CLIENT Soy Canada Introduction Soy Canada was pleased to welcome back the National Soy Research Conference in January 2024. The conference drew together researchers from across the Canadian soybean industry to share updates and results of their research. Burr Forest Group (BFG) was entrusted with the critical task of covering this information-heavy and…
